TARGET | OH JOY! PRODUCT LAUNCH

Digital influencers in the categories of home decor, lifestyle and DIY categories attended Target’s Oh Joy’s Product Launch in a creative, digitally designed environment. Through traditional media and digital marketing, Oh Joy’s capsule collection flew off Target’s shelves, establishing Oh Joy’s creativity and line overall as a credible example and solution on how to creatively use low cost home goods in the consumer market.

AGENC | Target | Oh Joy! Product Launch

Photo Credit: Paige Jones